Mechanics Of Paid Reach
MELBOURNE • 1 DAY WORKSHOP
Some of the outcomes and things you’ll learn during this one day module...
WORKSHOP OVERVIEW
As you expand your understanding and execution of the core principles of resonant communication leverage it becomes increasingly important to also understand how to boost and maximise your impact through paid exposure.
Your Resonance community has a different focus on the use of ‘paid reach’ when compared to most prevailing digital marketing methods. We believe that in almost all situations you should only pay to expand your reach as an extension of having first created an organic (nonpaid) digital presence. In this way, you will achieve far more while also spending very little money for a lot more return on investment.
Participation in this 1-day module is designed to educate and enlighten your understanding not only of what options are available but how to use them in the most cost-effective and resonant ways. We very strongly encourage members not to engage in significant paid reach without a serious understanding of what they are doing. There is a vast array of agencies that will take your money to help you promote your business through paid SEO, Facebook Ads, content etc, however, in almost all cases, spending this money will never result in an actual business ROI or long-term result.
This day will demystify the Mechanics of Paid Reach and empower you with our methodology for creating leverage that will cost far less for very real business returns.
THE BUSINESS ROI
“Will these two days be a good financial investment?” Really the question should be, can you afford not to!
The simple answer is this – as long as you put in the effort and follow the steps, your newfound knowledge and skills will more than pay for itself financially within the first year, many times over. But like anything we do, we offer a simple guarantee, we know what we do is of extreme value and if you attend the workshop days and disagree, just tell us and we will we will solve it or give you your money back.
Your happiness and your results are our business plan.
WHO SHOULD COME?
This module is also highly recommended as training and support material for operations, marketing or support team members within Advice firms who are tasked with the responsibility of integrating social media into a business. (Note that it is our strong opinion that this would have a significantly smaller effect without having the leader of the business also attend.)
HOW DO I ACCESS MORE?
Much of our material and services are reserved for our Resonance Community Members. Should you wish to have access to all of our modules, resources, masterminds, coaching programs and to become a member of our community of Advice firm owners, contact us to find out more.
Members gain access to our full suite of resources for a very nominal membership fee, however, membership is by application as we consider interpersonal fit to be the powerful driving factor of our very real accelerator programs.
WHAT IS OUR OBJECTIVE?
We seek to create change through leadership by example. By empowering you, we empower your clients, and through your radical success, we help to reshape the future of Advice and Service in a new connected age.
We simply ask that you do not measure us by what you may have in the past experienced in this space. We dream bigger, push harder, make more mistakes and learn lessons others would be too scared to consider.